Client:

Herbalife Nutrition

Industry:

Events / Photography Production

Date:

[DATE TBD]

A week-long recognition trip for top earners, with same-day photo delivery powered by facial recognition before that was a normal thing to do.

Challenge

Document a week-long, action-packed recognition trip for top earners — and make the photo experience itself feel personalized, not like a generic event photographer working the room.

Results

I used facial recognition software to run every photo taken through the system in real time, so each attendee got a text alert the moment a new photo of them existed. I led creative direction for the event photography throughout the week. Photography: Chris + Jenn Photos.


Need a brand brought to life, or a campaign that actually lands? Let's talk about what you're building.